World Fair Trade Day 2018 Retailer Toolkit
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This May, celebrate World Fair Trade Day and the contributions of small-scale farmers and artisans around the world.

Resources below will help you create beautiful in-store displays and provide compelling, engaging social media, newsletter, and content for staff and customers.

Looking for products to promote? See the full list of brands whose fair trade practices we promote here.

Complete your World Fair Trade Day display with our For A Better World magazine—request your store's free case here.

More toolkit items will be added, so be sure to check back soon and see what's new!

2018 Video

Pocket Guide to Fair Trade

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Retailer Ad

Fair for Farmers Poster

wftd-thumbs-72-pocket-guide

Social Graphics

social-brands

Principles Poster

Sample Facebook & Instagram

toolkit_facebook and Instagram

Newsletter Copy

wftd-thumbs-72-newsletter

Sample Twitter Posts

twitter

Campaign Logo

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POS Signage

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Staff Education

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Fair Trade Recipes

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2015 Video

2017 Video