FWP 2012 Round-Up eNewsletter



In This Issue
2012: A Year In Review

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Dear [[First_Name]],

2012: A Year In Review

Like many of you, we have been reflecting back on what we have accomplished this year, a time of opportunity and change in the fair trade movement.

We have continued our work holding fair trade labelers accountable to the wider movement. In late 2011, we announced that we would no longer recognize Fair Trade USA as a valid certifier of fair trade. Although Fair Trade USA, then Transfair, was the first fair trade labeler in the US, we feel that they have moved away from the original vision of fair trade at the same time as other fair trade labels, Sweepstake winners Iris and Evan go to Sri lankabusinesses, and advocates have pushed the bar higher. We continue to monitor Fair Trade USA along with other labels in the market. As part of our monitoring, we recently sent IMO a letter regarding certification of private label chocolate bars. Their response and our follow up letter are also posted on our website.

At the same time, we have worked to promote collaboration within the movement through initiatives such as co-organizing the Fair and Alternative Trade Alliance, a group that held its first fair trade summit in the spring. We also work to promote dedicated companies. We worked with six of these companies for our first annual World Fair Trade Day joint promotion in May. As part of the World Fair Trade Day events, we ran a sweepstakes and took the winners to Sri Lanka in November to visit Dr. Bronner’s Magic Soaps fair trade coconut projects there.

Just Economy Interactive Tool In recognition of the need for cross-movement collaboration to create true system change, this year we also unveiled our Just Economy interactive tool describing four program areas that we aim to address: fair trade, sweatshop free apparel, family farms, and labor justice. To address all four program areas, we have been involved with various campaigns, including partnerships with Alta Gracia and United Students for Fair Trade, membership in the Domestic Fair Trade Association, and active support of other organizations’ campaigns including work to stop the Trans-Pacific Partnership (TPP) and the Raise the Bar Hershey’s campaign.

For a Better World Publication In 2012 we published the fourth and fifth editions of For A Better World. We set out to have a publication which authentically examined the challenges of the movement and was not afraid to ask questions. We think the contributors to this year’s editions shared this vision and we are proud of offering this resource to the movement. You can still view past articles and order boxes of the fifth issue for distribution. The sixth issue comes out in March 2013.

Alta Gracia TourOur plans for 2013 are coming together. Our World Fair Trade Day Joint Promotion will be sponsored by Alaffia, Alter Eco, Divine Chocolate, Dr. Bronner’s Magic Soaps, Equal Exchange, and Maggie’s Organics and this year’s sweepstakes winner will travel to Peru to visit Alter Eco and Equal Exchange fair trade projects. A student delegation of Alta Gracia organizers arrives in the Dominican Republic January 1 st. The United Students for Fair Trade will consider their strategic plan. Expect also to read more about our labeling investigations and policy work around the TPP as well as land grabbing. And keep an eye out for our publication, which comes out twice a year.
We know all this work is important and we think you believe it is too. We appreciate all of you who have sent us feedback, shared our publication with a friend or colleague, and promoted our campaigns. Please also consider making a donation to support our work in the coming year.

Thank you for your support in 2012,

The FWP Team

Fair World Project (FWP)

PO Box 42322

Portland, OR 97242

Phone: 800-631-9980


Fair World Project (FWP) is a campaign of the Organic Consumers Association, a 501c(3) non-profit organization. FWP promotes fair trade, insists on integrity in fair trade, and cultivates a holistic approach to global economics.

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