Madewells Advertisement for fair trade is “fairwashed”

Madewells Advertisement for fair trade is "fairwashed"

Fairwashed: Madewell’s Fair Trade Denim:

Fair Trade Denim. It sounds good, right? The press certainly thought so when J. Crew and Madewell launched their collections earlier this year. But, behind the buzz, what does it mean? Unfortunately, not as much as you think.

Read more on Fair World Project’s blog: https://fairworldproject.org/fairwashed-madewells-fair-trade-denim/

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Madewell advertisment – Fair Trade Denim – https://www.madewell.com/

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